Sales · Automation
AI-Powered Lead Enrichment Pipeline
A fully automated outbound pipeline that enriched 4,000+ leads with AI-personalized outreach — from cold data to booked appointments with zero manual intervention.
4000+
Leads enriched
0
Touch points required
AI
Personalized outreach
The Challenge
Building an AI automation agency targeting the US HVAC market required a cold outreach system that could operate at scale without manual intervention. Traditional approaches — buying lists, manually researching companies, writing individual emails — couldn't produce the volume needed. The target was 4,000+ enriched, personalized leads with zero manual research per lead.
The Solution
Built an end-to-end automated pipeline: Outscraper for prospect discovery (scraping business directories for HVAC companies), Anymailfinder for email verification, Make.com for orchestration, and OpenAI API for generating personalized outreach based on each company's specific details (size, services, location, online presence). The pipeline runs autonomously — raw search criteria go in, verified leads with personalized email sequences come out. Instantly handles the email sending with automated follow-ups and warm-up protocols.
Prospect Scraping
Data Cleaning
Email Verification
AI Personalization
Sequence Design
Automated Outreach
The Results
4,000+ leads enriched and contacted with zero manual intervention per lead. Each outreach email is genuinely personalized based on the company's actual business details, not just mail-merge fields. The pipeline processes hundreds of leads daily with consistent quality. The system proved that AI-powered personalization at scale can match or exceed the quality of manual research — at 100x the speed.
Tech Stack
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